Prizm Media Data Breach Class Action Investigation

At Console & Associates, our data breach lawyers are closely examining the recent Prizm Media data breach. This data breach was disclosed following a cyber security incident at Prizm Media, which has affected at least 23,469 individuals in Washington state alone, potentially exposing sensitive personal identifiable information.

What Happened?

A recent report from the Attorney General of Washington states that the Prizm Media data breach occurred due to unauthorized access to an employee's email account. The incident persisted for over a year, spanning from April 28, 2023, to July 4, 2024, before being fully contained. Prizm Media secured their systems and launched an investigation that confirmed that the compromised information includes:

• Full names
• Dates of birth
• Health insurance numbers
• Medical information

Data breach letters were sent out by Prizm Media on January 30, 2025, informing affected individuals about the nature of the incident and compromised data.

Steps To Take If You Were Affected By A Data Breach

1. Monitor all accounts and credit reports closely
   1. Set up alerts for suspicious activity
   2. Review all financial statements thoroughly
   3. Request free credit reports and examine them for unauthorized entries
      
      
2. Consider freezing your credit
   1. Contact all three major credit bureaus to place a freeze
   2. Understand this prevents new accounts from being opened in your name
   3. Remember to temporarily lift the freeze when applying for legitimate credit
      
      
3. Look out for phishing attempts using information from the Prizm Media data breach
   1. Be wary of unexpected emails or messages claiming to be from Prizm Media
   2. Don't click on suspicious links or download unexpected attachments
   3. Verify all communications through official channels
      
      
4. Change passwords for affected accounts
   1. Create strong, unique passwords for each account
   2. Use a combination of letters, numbers, and special characters
   3. Consider using a password manager for better security
      
      
5. Enable two-factor authentication where possible
   1. Add this extra layer of security to all important accounts
   2. Use authenticator apps rather than SMS when available
   3. Keep backup codes in a secure location

For more detailed guidance, explore our “Guide for Victims of a Data Breach” to better understand measures you can take to protect yourself after a data breach.

Prizm Media Overview

Prizm Media, Inc. is a Vancouver, British Columbia-based digital marketing firm that specializes in healthcare lead generation. The company acts as an intermediary between healthcare providers and potential patients, with a particular focus on diabetes care, sleep apnea treatment, and home medical equipment services. Operating with a workforce of 111 employees, Prizm Media functions as a business-to-business service provider in the healthcare sector, generating annual revenue of approximately $20 million through its digital marketing and patient acquisition programs.

Prizm Media Data Breach Victims Have Rights - Don’t Wait to Act

How do you know that you were affected by the Prizm Media data breach? Usually victims receive a NOTICE OF DATA BREACH in the mail, but the impact of a breach can be felt long before notices are sent to those affected. This can be in the form of fraudulent financial activity and other forms of identity theft.

If you believe you were affected, we encourage you to reach out to our data breach law firm for legal assistance through a no-cost consultation about your situation. We will review your eligibility to file a data breach class action lawsuit and discuss your legal rights and any compensation that may be available to you.

Complete our confidential contact form below and a member of our legal team will be in touch.